Financial fraud ads: The Brazilian government wants to compensate Facebook and Instagram to use official photos – Internet
The Brazil government wants to force American technology to take action against advertisements that revolve on Facebook and Instagram platforms Those who use official codes and brands to commit “financial strikes”.
The Federation’s Prosecutor (AGU) in Brazil said in a statement issued on Monday It seeks, through a public civil lawsuit, “curbing misuse” for the image of the federal government The national authorities in “fraudulent ads published on Facebook and Instagram social networks”.
A study from the Federal University of Rio de Janeiro (UFRJ) has identified “at least 1770 frauds” of this type published on the platforms referred to for the application of “financial strikes” to users.
In the opinion of AGU, the body that is judicially represented by the Brazilian government, the targeted ads verification system, which contradicts the conditions for the use of both social networks.
in this regard, The procedure aims to request the purpose of paying compensation for “collective moral damage to violating the legal consumer protection rules against the misleading declaration.”
AGU asserts that “mostly, the fraudulent ads, some of which were active in early April,” could be easily perceived, and therefore, “it should have been determined whether there was a more efficient analysis by the company.”
The complaint said: “If there is a minimum of enthusiasm than the defendant’s company in an activity that generates great revenues, these ads can never be published.”
Some ads promoted real or fake government programsThey embody public and private institutions and even “manipulate the image of political leaders with artificial intelligence.”
UFRJ’s study indicated this Most of these ads were upgraded, “the supposed right to withdraw values by the population, and promised to issue money by paying the wrong service fee.”
The procedure says: “Advertisers have underestimated public policies in an unjustified manner to include financially to the implementation of Brazilian citizens by investigating advertisements on target platforms.”
On the use of pictures of public figures manipulated by artificial intelligence, AGU considers that the goal has a technical ability to “adopt additional detection and prevention measures”The company itself recognized, based on the measures that are being implemented in the European Union, the United Kingdom and South Korea.
