Goal Ruling: What do we really know about the issue that can change the future of the technology giant? – a job

This week’s goal returned to the court to evaluate the future of Facebook, Instagram and WhatsAppand In a trial Which can dictate the beginning of the end of the Mark Zuckerberg Empire. The process may extend for several months, however, In the early days, many important disclosure were conducted.

In addition to providing new details about the technology giant’s strategy over time, It can give the revelation made more power to the accusations taken by the Federal Trade Committee (FTC) The company used a “purchase or burial” strategy to get rid of competitors and maintain illegal monopoly.

What did we know in the early days of the trial?

• Zuckerberg admits that he bought Instagram because it was “Best”

When I was asked if I think the rapid growth of Instagram can be devastating to your business (at that time, still Facebook) The official admitted that the application had a better room From the platform this technology I was trying to developand Apply to Reuters. “We used to analyze the development for purchase,” he said, referring to the process of creating a Facebook camera application. “I thought that Instagram was better in this regard, so I thought it would be better to buy it.”I confess.

• He wanted Facebook “Instagram”?

During the trial, Daniel Matthesson, FTC lawyer, made an email exchange between Mark Zuckerberg and David Absman (former financial manager on Facebook) about the reasons that justify the purchase of platforms such as Instagram. In that, David Eftman asks whether he “neutralizing a competitor” will be included in these reasons, as he receives a positive response from Mark Zuckerberg.

• Zuckerberg argues that purchases have improved platforms

In response to the accusations that buy from Instagram in 2012 E WhatsApp in 2014 It was intentionally made to eliminate competition in the social networking sector, Mark Zuckerberg argued that the acquisitions have improved user experience and increased the platform innovation.

• Failed attempts to develop competing applications

During his testimony during the trial, the CEO of the goal also realized multiple attempts to develop applications capable of competing with competitors. “The development of a new application is difficult,” and he admitted, adding that the company most of the time tried to do so, the creations did not have a great adhesion. “We may have tried to develop dozens of applications throughout the company’s history and most of them have not reached anywhere.”

• The goal wanted to prevent competing application ads

Another date of disclosure of the court dates back to 2013, in Mark Zuckerberg, he told his team that he was considering locking ads for letters of rival messages such as WeChat and Kakao Talk and Line. In the trial, the official realized that the company was only interested in the current competition in the sector.

• Snapchat was on the table “for 6 billion

S. Try Facebook to buy Snapchat Even more than one proposal was presented, but the work was never achieved. During the experiment, it was revealed that one of these purchase proposals was based on a $ 6 billion offer by the opposing application, the website is applying freedom.