Online purchases: European consumers gain more confidence, but fraud and threats are continuing – the Internet
According to the 2025 version of the Consumer Consumer Conditions Panel, Competition e between the European Union countries. Data indicates this, In 2024, 35 % of consumers bought online products from other European Union countries. We bought 27 % of countries outside the European Union.
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Compared to consumers who choose material stores, Online buyers have a possibility of more than 60 % to counter their purchasing problems.
According to the Consumer Consumer Consumer 2025, consumers often find misleading information about online products and services. 66 % coincided with fake reviews and 61 % found very good discounts to be correct.
In addition, 40 % of European consumers who participated in the investigation found Conscled information, deception or biased when shopping online.
actually 45 % encountered online fraud. Among the most common plans False requests to get money to overcome alleged financial difficulties (23 %) e Tactics Hunting To steal personal data (21 %).
Data also indicates this 93 % of consumers who make online shopping have concerns about the targeted adsIncluding with regard to collecting personal data without approval (71 %), overpowered ads (67 %) and customization (63 %).
The results of the results board will now be discussed with the member states of the European UnionAnd with consumer and business societies, in preparation for future initiatives such as the consumer agenda 2025-2030 and the Digital Equity Law.
