“We are ready for the third wave of growth.” This is what he mentioned Paula HarakaYes cakeWhen commenting on the company’s annual results. In 2024, it was the company The average net profit of $ 187 millionReverse the loss of $ 46.4 million from the previous year. In the fourth quarter, the recorded profit was $ 8.9 million.
In an interview with Exame, CEO indicated that cake It follows a path to reduce the leverage, which closed 2024 in 2,8xcompared to 3,25X Previous year. Harraca also stated that the company has concluded the merging of all acquired assets, including those that exist PrizeWhat is with you Anhembi Morumbi UniversityWhich was acquired in the mid -2021.
The Executive Authority said: “This puts us in a positive situation to open this new growth course, which started in 2025 and was shared with the market in the strategic direction of the” third wave “called” the third wave “of Anima.
Haraka, who took over the company in June last year, explained that in the first sixty days, he focused on knowing the difference, understanding the market, restructuring the organization, and establishing a more compatible executive committee with growth methods. “This new growth course began implementing it with a clear view of the students’ capture and perpetuation without giving up the quality of education. “
S. Average ticket I grew in all sectors, while Evasion Improved 1.1 percentage points In the fourth quarter of 2024 to The primary partEnd the year in 2.8 %Before 3.9 % No end of 2023.
Focusing on the quality of revenue and operational efficiency led to a 17.5 % EBSTITOS EX-IFRS16 modified compared to 2023Access P. 1.08 billion dollars. In addition, the margin expanded by The twelfth quarter in a row. Criticism, yet Capex E Jiro Capitalreceipt R 783.6 million dollars in 2024, an increase of 10.2 % over 2023.
New growth methods
To expand this year, Attila SimAnima Financial Director explained that the company’s strategy is subject to continuous growth, focusing on the quality of revenue. “We are committed to a disciplined implementation, which is reflected in the increase in the average ticket, without giving up the quality of our services. This approach without” magic “gives us confidence in the future. We are testing new ways of work.”
Among these initiatives is the launch of a The university focused exclusively on the creative market (Digital content producers). The project, which opened in January this year, received an investment 40 million dollars.
OS Medical courses It is also a strategy within this third wave of cake growth. the InspireThe vertical that combines the company’s medical courses, ended the period with 11,616 registered students number 15 fields Where academic teaching is presented. The average sector ticket increased 8.5 % in the fourth quarter of 2024Which led to a Net revenues amounting to $ 317.4 million in this quarter, 9.3 % higher than it was in the same period last year. For the year 2024, the revenues of pure academic education were P.33 billion dollarsgrowth 11 % About the previous year.
According to the financial principal, the last acquisition of the preparation school for Medical residence And investments in Continuing medical education It is essential for this strategy. At the end of 2024, the company announced a purchase I am the resident doctor (INR)The preparatory courses platform for doctors looking for residency.
“We feel well, including participation in the program More doctors 3Sims said: “who aims to increase the number of vacancies for doctors in areas that suffer from professional deficiency,” said Sims.
Haraka added that the company sees Great growth capabilities in the medical courseBoth in seizure and profitability. “This corresponds to our goal of presenting Differentious medical educationFocusing on the comprehensive and humanitarian approach and humanitarian missions. “
