Sunday March 16, 2025 – 08:42
The Russian company “Kamaz”, specializing in the manufacture of heavy and light vehicles and trucks, expressed its interest in entering the Moroccan market, noting that it strives to enter new markets in Africa, led by Morocco, according to the Russian agency “TASS”.
In a similar context, the newspaper “EZVISTEIIA” indicated that there is an increase in the popularity of vehicles of Russian origin in Morocco, stressing that the above -mentioned company has shown great interest in the Moroccan market, because it studies the export of trucks and buses to this market.
It has been recorded, citing official data, that Morocco imported more than 1,000 Russian cars in 2018, noting that many major Russian companies in the automotive industry are also interested in Morocco, including the “GAS” company, which works to promote a line of light commercial vehicles in the kingdom, in its cooperation with one of its distributors, in addition to the “company aftovaz” African distribution.
Interacting with this issue, Rashid Sari, a researcher in economic business, said that “a group of car and truck manufacturers in the world rushed to invest in Morocco due to a certain number of factors, including the Kingdom’s strategic commercial site, in addition to its availability of qualified qualifications and human resources in this area, then in the climate of distinguished companies and industrial structures.”.
“The actors of this industry in Russia had negotiations with the Moroccan part to facilitate their entry into the national markets”, “Kamaz”, for example, has large aspirations for investments in the Kingdom, but these negotiations should be decided by certain details linked to the nature of the product which will be manufactured and collected in Forrocco.
He continued: “The majority of Russian society, which is active in the manufacture of vehicles, depends on traditional industrial methods which depend on fossil energy, while there is a global and Moroccan bet on the reduction of dependence on fossil fuels and compensate them for renewable energies. From there, we are talking about electric cars, that Morocco embraces a number of projects that enter its production chain, similar to car batteries.
The researcher in economic affairs has recorded that “one of the problems that could be strongly raised between the Moroccan and Russian parties is the currency that will be treated in the light of the presence of a Russian trend to face local currencies instead of dollar and international currencies”, stressing that “the delay in negotiations that lasted years are not a significant positive indication, and the conditions that are the conditions on the way the conditions Conditions.
