Almost half of Europeans do not trust “technological brors” or companies that develop tools such as ai

The trust of the European public in technological entrepreneurs is decreasingAccording to a new study, despite the fact that this sector maintains a distorted perception in this sense. Less than half of interviewees (46%) in five continent countries They were in favor of the use of new technologies from companies. However, 79% of companies believe that the public trusted these, according to a new study shared first with Euronews next Wednesday.
The survey, conducted by the opinion opinion and published by the global technological consultant of Hotwire, shows that The public is less optimistic than 20% than entrepreneurs As regards avant -garde technologies. “Without public confidence, It doesn’t matter how good technologies they are If nobody uses them, “he declares to” Euronews Next “Chris Holmes, a member of the United Kingdom Lores Chamber”. The research clearly follows that public trust is essential if we want to optimize opportunities and form people in the face of the risks of new technologies “, adds Holmes, who has not participated in the survey, but whose central theme in this British political mandate is for the public good.
In the survey, 8,000 citizens and 740 companies of Company of United Kingdom, France, Spain, Italy and Germany Out of 15 different Avant -Garde technologies, including the Artificial intelligence, robotics and cloud. The conclusions of the survey show that the countries maintain similar percentages as regards the perception of companies and the public. French and German citizens are those who have a more negative opinion of companies that use the technology of the tip, while the United Kingdom is in third place, it doesn’t matter how little. They are followed by Italy and Spain, whose citizens feel slightly safer than those of other countries.
However, the statistics draw a panorama in which No country fully trusts the deployment of these technologies from companies. “It is not surprising that most, not only technological leaders, but also business, are enthusiastic about avant -garde technologies and say:” I want to use them, I can create efficiencies, etc. “, Says Ute Hildbrandt, European director of Hotwire.” The interesting thing is to see what they think is the vision of the public and if they believe they are enthusiastic about how much they are, and we see here it is not “, explains Euronews Next ‘.
Data protection, meteorological and employment risks, among European concerns
The study concludes that over half of the general population is declared worried For the impact of these technologies on the labor marketwealth and equality. “At a time when the role of companies in society is subject to in -depth control, there is a significant risk that companies are getting rid of public opinion regarding the use of technology to achieve commercial objectives,” says Hildebrandt. For her, It is essential that companies communicate well what this technology and its objectives suppose. “It is a question of being transparent in communication and also acting instead of speaking. We must show what our story is, to be open, interact with the public, understand that we have interested actors beyond our investors and also act”, advises companies.
However, at a time when technological companies were shown They sell user data, As happened after the Cambridge Analytica de Facebook scandalUsers must also be cautious and inform about these problems, says Holmes. But the politician is optimistic to bring out new technological models, Like blueskyThis gives greater control to users. “We are seeing the rise of these decentralized technologies, especially in, I would say, a younger and well -informed audience of technology,” he says.
In addition to the fact that the general public is better educated in technology, Holmes says that it is not just about trusting us or not, but that we must trust technological companies Regulators must also play a role To ensure that this is safe and that users are protected. Despite The EU is applying its law on artificial intelligenceHolmes believes that it is too early for him to have a significant impact on the trust of the public, since his first provisions have not entered into force until the beginning of February.
However, for citizens of the European Union, the law on artificial intelligence is probably “something far from their daily life”, says the British, adding that this approach must be and that connection between the law are produced. “There is no doubt that the EU was the first to legislate on ai. But what is still missing in jurisdiction is that connection with the public, “says Holmes.
The study also reveals that only 24% of public trusted companies that use Avant -Garde technologies without explaining why or how. Trust in technological leaders is also to a minimum between the European public and, however, Entrepreneurs consider technological entrepreneurs such as the most reliable source of information As regards avant -garde technologies.
Instead, The European public in general is the one who trusts most of the scientists and researchers. “Everyone’s voice should be able to listen in this debate. Technology is too important to leave it in the hands of the friends of this sector,” says Holmes. “In the end it is our data and our decisions: if we do well it can be very positive. Our digital future must be directed by the human being,” he adds.