Go for hours in search of offers. Resorting to outlet platforms or second platforms to get the best major brand prices. Or invest important funds for the latest trends. All this when clicking. But Salamanca has a choice as the long logo that developed “is good, beautiful and cheap. It is assumed that the central male fashion store offers well -known companies at a competitive price. “We are a family company that has started with many companies more than thirty years ago; “This is the third we left,” says Carlos.
The owner of this work on ISCAR PEYRA Street managed to resist Salamanca Commercial Sway with two buildings: “The quality of the well -known brands and try to give the best price.” That is, according to Carlos, one of the keys to success. This helps to find the perfect choice for the customer between hangers and shoe boxes. He says: “People are looking for a personal treatment, and we advise you because whoever knows us knows that we are very careful.”
All this, at a difficult price to find it elsewhere. Even on the Internet, the world of deals, the same products are sold at a more expensive price. “I have seen some of our hunters here, ten and fifteen euros more expensive on the Internet,” he says. The same offer at a more economical price. The problem? Local trade decline. “A significant change in generations is noticeable. Carlos explains that the generation that used to go to buy and advise us that we consider a reference, but young people buy more online. “
New directions, new generations
In a world in which digitization practically absorbs any routine action, Carlos realizes that it is a complex battle. “We are in contact all day, to talk to friends, to entertain ourselves, to see pictures, to study, and in the end, it is imperative that they are also used to buy,” he says.
However, it does not lose hope that the fashion will return to “you to your own”. “We will finally finish betting on them to advise you because it really is the professional that knows how to ask your needs.” He still realizes that “the door of the institution is the first obstacle for a person,” and he is very familiar with the great trick he plays.
From shoes shoes
30 years ago, the UOMO show is shoes. Now, in mid -2025, are the shoes that have gained floor. The rest was given to the formalism and Carlos, a witness to change the direction, and this curiosity is confirmed. “Now you see almost no one with shoes, even the shoes are increasingly similar to shoes,” he says. “Important” change moved from the sale of 10 % majority. “In fashion, in the end the wider and narrower matter differs, but one year comes in one way or another; The shoe, on the other hand, kept this change in the direction over time.
